Location
Palm Desert, CA
years with guru
3 Years
name
The Living Desert Zoo and Gardens
partnership model
Guru Guide+
content produced
Audio Tours, Educational Videos, Themed Tours, Augmented Reality, Wayfinding, Geolocation, Conservation
In 2018, The Living Desert Zoo app has been opened in 46 states and 27 countries.
the problem
Like most zoos, The Living Desert Zoo and Gardens wanted to help visitors navigate a large space and find specific animal exhibits quickly. They also wanted to do this in a way that would help eliminate paper maps and align with their mission of conservation.
the solution
With The Living Desert Zoo and Gardens app, visitors can navigate from their current location to their next, using real-time GPS mapping and wayfinding technologies. They can also customize their map with a simple tap switching view modes from “everything” to “animals only,” “plants only,” restroom locations and food vendor locations. Visitors are also able to listen to audio overviews for each enclosure, learn about specific individuals, watch videos about behind-the-scenes workings at the zoo, donate with a single tap, virtually enjoy the view from atop Bighorn Mountain and more.
THE APPLICATION
“We know our guests are going to engage on their mobile devices so we decided to meet them where they are. [...] We started a partnership with Guru and we wanted to create a holistic digital experience for our guests and show them things we wanted them to see.”
GET IN TOUCH
We look forward to hearing from you and are excited to be of assistance.
Feel free to reach out to say hi, ask questions, or request a demo!
619-630-0267
The first step in bringing your institution to the next level!
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